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This web site bowker.ipublishcentral.com had the following in the web site, "Who can use iPublishCentral? Who can use iPublishCentral? Viral marketing tool that enables publishers to promote their brand and titles across web including social networks and blogs." We noticed that the website stated " Digital Asset Management System that allows publishers to store, search, retrieve and distribute all digital assets online." It also said " Digital content delivery solution that helps publishers create end-user portals through automated workflows. Sign up for free and get your digital strategies going, instantly." The header had Electronic Content Delivery Platform as the highest ranking optimized keyword. It is followed by Content Conversion Services, Electronic Content Warehousing, and Automated Content Publishing Tool which isn't as ranked as highly as Electronic Content Delivery Platform. The next words bowker.ipublishcentral.com used was Online Content publishing Tool.